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September 22, 2026

Breaking News

CoQ10 Considerations: Why Form, Bioavailability, and Manufacturing Quality Matter

Understanding CoQ10 formulation challenges and what makes Kaneka Ubiquinol® unique in the marketplace.
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Top Headlines

Products & Ingredients

Vitafusion Launches NMN Gummies

The tropical-flavored gummy is formulated to support healthy aging, cellular health, and vitality.

Market Updates

Longevity Market Has Major Gap in Unmet Menopause Needs: BCG Survey

Women in perimenopause or menopause spend more than any other group on longevity interventions, but are no more satisfied with solutions available to them than any other consumer.

Products & Ingredients

MET-RX Partners with John Cena to Launch 44-Gram Protein Milkshake

The new lineup of shakes features 6 grams of fiber, five key nutrients, and up to 2,500 mg of electrolytes per bottle.

Market Updates

FDA Adds Several New Products to Toxic Yellow Oleander Adulteration Warning

In recent years, several products claiming to contain tejocote were found to be adulterated with the toxic plant, associated with severe or fatal side effects.

Products & Ingredients

Mars Men Launches Ignite Cognitive Performance Drink Mix

The powder features GPCgold Alpha-GPC, PSgold phosphatidylserine, lion's mane, L-theanine, and 80 mg of natural caffeine from green tea and green coffee bean.

Research

Nutriventia’s Ashwanova Ashwagandha Supports Athletic Performance: Study

The root formula supported improvements in muscle strength, cardiorespiratory endurance, and quality of life measures, as well as supporting hormonal balance in men and women.

Market Updates

Nuritas Appoints Former Unilever North America President Kees Kruythoff as Board Chair

Kruythoff spent nearly 30 years in leadership positions at Unilever, managing multi-million and multi-billion dollar businesses.